The De Beers Group is the best known diamond company in the world with a brand respected wherever diamonds are bought or sold. That brand is underpinned by their values, their vision and their strategy for achieving brilliance.
The De Beers Group has six values:
- put safety first,
- be passionate,
- pull together,
- build trust,
- show we care, and
- shape the future.
They were developed by their employees in 2006 and remain the values they live by today.
These values keep them focused on their purpose – to turn diamond dreams into lasting reality for the benefit of their customers and stakeholders. It’s this purpose that drives the De Beers group to achieve their vision of unlocking the value of their leadership position across the diamond pipeline to create a better diamond industry for all.
ODI’s Ilse Doyer, recently facilitated a group of DBSSSA learners, completing their e-Learning national qualification – NQF5 in Productivity, at their offices.
To read more about this online qualification, click here.